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Primary formula: monthly fee = buffered delivery cost รท (1 โˆ’ target margin)

Educational only: Business decision support, not accounting, tax or legal advice.

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Update policy: Reviewed when formulas or official dependencies change.

Scope: Market-neutral small-business planning using your own assumptions.

What this planner helps you decide

Best for

Service owners setting included scope, overage pricing and productive capacity for a monthly retainer.

Outputs

Monthly and annual fee, overage rate and revenue, margin, productive capacity and remaining hours.

Start here

Enter included and overage hours, loaded cost, overhead, utilisation, scope buffer, margins and monthly capacity.

Use a different tool when: Do not use this to compare fixed-fee and hourly economics; use Fixed Price vs Hourly Planner for that decision. Use this tool to set a sustainable monthly retainer.

Quote & capacity

Retainer Pricing: monthly and annual fee

Monthly and annual fee, overage rate and revenue, margin, productive capacity and remaining hours.

Amounts use the same currency as your inputs. No currency conversion is performed.

Retainer Pricing

Set included scope, overage pricing and capacity for a sustainable retainer. The scope buffer grosses delivery cost up by dividing by one minus the entered rate.

Your numbers stay in this browser

Monthly delivery hours included in the retainer.

currency units

Internal delivery cost.

currency units

Overhead assigned to the account.

%

Share of monthly capacity available for delivery.

%

Explicit protection for scope uncertainty.

%

Contribution retained from revenue.

Hours delivered beyond included scope.

%

Margin retained on overage work.

Total monthly team capacity.

Decision result

Every result is derived by the registered service and project engine.

PDF and CSV exports stay on this device. Clean page links contain no inputs.
Delivery Cost
1,350/month
Protected Delivery Cost
1,500/month
Minimum monthly fee
2,307.69/month
Annual Fee
27,692.31/year
Included Capacity Hours
20 hours/month
Productive Capacity Hours
32 hours/month
Overage Rate
91.67/hour
Overage Revenue
458.33/month
Total Revenue
2,766.03/month
Margin
35.8%
Remaining Capacity Hours
7 hours/month

Scenario comparison

Each row names the assumption axis changed from the baseline.

ScenarioResultDifference
Current scenario2,307.69/monthBaseline
Lower Expected overage hours2,307.69/month+0/month (+0%)
Higher Expected overage hours2,307.69/month+0/month (+0%)

Save these results, change an input, then compare the updated figures with this baseline.

The baseline is temporary in this tab and is not added to shared scenario links or generated reports.

Calculation details

View calculation detailsView the formulas and inputs used for these results.

Delivery Cost

Delivery Costincluded hours ร— loaded cost + monthly overhead1,350/month
Result1,350/month

Reports/month from the entered project, capacity and ex-tax commercial assumptions. The engine retains full precision; presentation is bounded for readability.

Retainer Pricing Planner formulas โ†’
Inputs used by these formula steps
Delivery CostIncluded Hours
20
Delivery CostLoaded Cost Per Hour
55
Delivery CostMonthly Overhead
250
Delivery CostUtilisation
0.8
Delivery CostScope Buffer Rate
0.1
Delivery CostTarget Margin
0.35
Delivery CostOverage Hours
5
Delivery CostOverage Target Margin
0.4
Delivery CostMonthly Capacity Hours
40

Protected Delivery Cost

Protected Delivery Costdelivery cost รท (1 โˆ’ scope buffer)1,500/month
Result1,500/month

Reports/month from the entered project, capacity and ex-tax commercial assumptions. The engine retains full precision; presentation is bounded for readability.

Retainer Pricing Planner formulas โ†’
Inputs used by these formula steps
Protected Delivery CostIncluded Hours
20
Protected Delivery CostLoaded Cost Per Hour
55
Protected Delivery CostMonthly Overhead
250
Protected Delivery CostUtilisation
0.8
Protected Delivery CostScope Buffer Rate
0.1
Protected Delivery CostTarget Margin
0.35
Protected Delivery CostOverage Hours
5
Protected Delivery CostOverage Target Margin
0.4
Protected Delivery CostMonthly Capacity Hours
40

Minimum monthly fee

Monthly Feeprotected delivery cost รท (1 โˆ’ target margin)2,307.69/month
Result2,307.69/month

Reports/month from the entered project, capacity and ex-tax commercial assumptions. The engine retains full precision; presentation is bounded for readability.

Retainer Pricing Planner formulas โ†’
Inputs used by these formula steps
Monthly FeeIncluded Hours
20
Monthly FeeLoaded Cost Per Hour
55
Monthly FeeMonthly Overhead
250
Monthly FeeUtilisation
0.8
Monthly FeeScope Buffer Rate
0.1
Monthly FeeTarget Margin
0.35
Monthly FeeOverage Hours
5
Monthly FeeOverage Target Margin
0.4
Monthly FeeMonthly Capacity Hours
40

Annual Fee

Annual Feemonthly fee ร— 1227,692.31/year
Result27,692.31/year

Reports/year from the entered project, capacity and ex-tax commercial assumptions. The engine retains full precision; presentation is bounded for readability.

Retainer Pricing Planner formulas โ†’
Inputs used by these formula steps
Annual FeeIncluded Hours
20
Annual FeeLoaded Cost Per Hour
55
Annual FeeMonthly Overhead
250
Annual FeeUtilisation
0.8
Annual FeeScope Buffer Rate
0.1
Annual FeeTarget Margin
0.35
Annual FeeOverage Hours
5
Annual FeeOverage Target Margin
0.4
Annual FeeMonthly Capacity Hours
40

Included Capacity Hours

Included Capacity Hoursincluded hours20 hours/month
Result20 hours/month

Reports hours/month from the entered project, capacity and ex-tax commercial assumptions. The engine retains full precision; presentation is bounded for readability.

Retainer Pricing Planner formulas โ†’
Inputs used by these formula steps
Included Capacity HoursIncluded Hours
20
Included Capacity HoursLoaded Cost Per Hour
55
Included Capacity HoursMonthly Overhead
250
Included Capacity HoursUtilisation
0.8
Included Capacity HoursScope Buffer Rate
0.1
Included Capacity HoursTarget Margin
0.35
Included Capacity HoursOverage Hours
5
Included Capacity HoursOverage Target Margin
0.4
Included Capacity HoursMonthly Capacity Hours
40

Productive Capacity Hours

Productive Capacity Hoursmonthly capacity ร— utilisation32 hours/month
Result32 hours/month

Reports hours/month from the entered project, capacity and ex-tax commercial assumptions. The engine retains full precision; presentation is bounded for readability.

Retainer Pricing Planner formulas โ†’
Inputs used by these formula steps
Productive Capacity HoursIncluded Hours
20
Productive Capacity HoursLoaded Cost Per Hour
55
Productive Capacity HoursMonthly Overhead
250
Productive Capacity HoursUtilisation
0.8
Productive Capacity HoursScope Buffer Rate
0.1
Productive Capacity HoursTarget Margin
0.35
Productive Capacity HoursOverage Hours
5
Productive Capacity HoursOverage Target Margin
0.4
Productive Capacity HoursMonthly Capacity Hours
40

Overage Rate

Overage Rateloaded cost รท (1 โˆ’ overage target margin)91.67/hour
Result91.67/hour

Reports/hour from the entered project, capacity and ex-tax commercial assumptions. The engine retains full precision; presentation is bounded for readability.

Retainer Pricing Planner formulas โ†’
Inputs used by these formula steps
Overage RateIncluded Hours
20
Overage RateLoaded Cost Per Hour
55
Overage RateMonthly Overhead
250
Overage RateUtilisation
0.8
Overage RateScope Buffer Rate
0.1
Overage RateTarget Margin
0.35
Overage RateOverage Hours
5
Overage RateOverage Target Margin
0.4
Overage RateMonthly Capacity Hours
40

Overage Revenue

Overage Revenueoverage hours ร— overage rate458.33/month
Result458.33/month

Reports/month from the entered project, capacity and ex-tax commercial assumptions. The engine retains full precision; presentation is bounded for readability.

Retainer Pricing Planner formulas โ†’
Inputs used by these formula steps
Overage RevenueIncluded Hours
20
Overage RevenueLoaded Cost Per Hour
55
Overage RevenueMonthly Overhead
250
Overage RevenueUtilisation
0.8
Overage RevenueScope Buffer Rate
0.1
Overage RevenueTarget Margin
0.35
Overage RevenueOverage Hours
5
Overage RevenueOverage Target Margin
0.4
Overage RevenueMonthly Capacity Hours
40

Total Revenue

Total Revenuemonthly fee + overage revenue2,766.03/month
Result2,766.03/month

Reports/month from the entered project, capacity and ex-tax commercial assumptions. The engine retains full precision; presentation is bounded for readability.

Retainer Pricing Planner formulas โ†’
Inputs used by these formula steps
Total RevenueIncluded Hours
20
Total RevenueLoaded Cost Per Hour
55
Total RevenueMonthly Overhead
250
Total RevenueUtilisation
0.8
Total RevenueScope Buffer Rate
0.1
Total RevenueTarget Margin
0.35
Total RevenueOverage Hours
5
Total RevenueOverage Target Margin
0.4
Total RevenueMonthly Capacity Hours
40

Margin

Margin(total revenue โˆ’ total cost) รท total revenue0.36 decimal rate
Result35.8%

Reports decimal rate from the entered project, capacity and ex-tax commercial assumptions. The engine retains full precision; presentation is bounded for readability.

Retainer Pricing Planner formulas โ†’
Inputs used by these formula steps
MarginIncluded Hours
20
MarginLoaded Cost Per Hour
55
MarginMonthly Overhead
250
MarginUtilisation
0.8
MarginScope Buffer Rate
0.1
MarginTarget Margin
0.35
MarginOverage Hours
5
MarginOverage Target Margin
0.4
MarginMonthly Capacity Hours
40

Remaining Capacity Hours

Remaining Capacity Hoursproductive capacity โˆ’ included โˆ’ overage hours7 hours/month
Result7 hours/month

Reports hours/month from the entered project, capacity and ex-tax commercial assumptions. The engine retains full precision; presentation is bounded for readability.

Retainer Pricing Planner formulas โ†’
Inputs used by these formula steps
Remaining Capacity HoursIncluded Hours
20
Remaining Capacity HoursLoaded Cost Per Hour
55
Remaining Capacity HoursMonthly Overhead
250
Remaining Capacity HoursUtilisation
0.8
Remaining Capacity HoursScope Buffer Rate
0.1
Remaining Capacity HoursTarget Margin
0.35
Remaining Capacity HoursOverage Hours
5
Remaining Capacity HoursOverage Target Margin
0.4
Remaining Capacity HoursMonthly Capacity Hours
40

Inputs used

Included hours
20
Loaded cost per hour
55
Monthly overhead
250
Productive utilisation
0.8
Scope buffer
0.1
Target margin
0.35
Expected overage hours
5
Overage target margin
0.4
Monthly capacity hours
40
Open this calculator with preset values

This calculator supports documented, shareable scenario URLs. Compatible assistants and applications can construct links using the parameters below.

Scenario links contain only allowlisted numeric and closed-choice inputs shown in the URL; Margin101 excludes free text and identifying fields. Anyone you share the URL with can read those numbers, so do not include private or identifying data.

Example: https://margin101.com/tools/retainer-pricing/?sv=1&includedHours=20&loadedCostPerHour=55&monthlyCapacityHours=40&monthlyOverhead=250&overageHours=5&overageTargetMargin=0.4&scopeBufferRate=0.1&targetMargin=0.35&utilisation=0.8

ParameterMeaningUnitAllowed valuesPresenceDefault
includedHoursMonthly delivery hours included in the retainer.hours/month0 to 10000000Required20
loadedCostPerHourInternal delivery cost.currency units/hour0 to 10000000Required55
monthlyCapacityHoursTotal monthly team capacity.hours/month0 to 10000000Required40
monthlyOverheadOverhead assigned to the account.currency units/month0 to 10000000Required250
overageHoursHours delivered beyond included scope.hours/month0 to 10000000Required5
overageTargetMarginMargin retained on overage work.proportion of overage price retained as contribution0 to 0.99Required0.4
scopeBufferRateExplicit protection for scope uncertainty.proportion of delivery cost added as scope buffer0 to 0.99Required0.1
targetMarginContribution retained from revenue.proportion of client price retained as contribution0 to 0.99Required0.35
utilisationShare of monthly capacity available for delivery.proportion of available retainer capacity billable0 to 0.99Required0.8

Retainer Pricing: monthly and annual fee

The retainer pricing result uses only the entered commercial assumptions.

Formula summary

Primary formula
monthly fee = buffered delivery cost รท (1 โˆ’ target margin)

Read the full methodology

Data used here

  • The estimate uses your inputs and the general business formula documented in the methodology.

Decision checks

Act on the result

Set the retainer, overage rate and explicit included-scope and capacity boundaries.

Stress-test the decision

Retest utilisation, scope buffer, overage hours and remaining capacity before agreeing rollover or unlimited support.

When this estimate can be misleading

  • Results depend on the accuracy and consistent basis of user-entered assumptions.
  • The planner does not forecast demand, delivery performance or contract outcomes.
  • Use the result as educational business decision support, not accounting, tax or legal advice.
  • The retainer pricing result uses only the entered commercial assumptions.

Educational estimate, not advice. See all assumptions & limitations โ†’

Guides to interpret the decision and its assumptions.

Frequently asked questions

How do I set a sustainable monthly retainer?

Set the retainer, overage rate and explicit included-scope and capacity boundaries.

Which planning assumptions should I stress-test?

Compare a plausible alternative scenario and verify the decision-critical assumption that changes the plan most.