Methodology
Annual vs Monthly Plan Planner methodology
Educational only: Business decision support, not accounting, tax or legal advice.
Privacy: Calculations run locally; Margin101 does not receive your commercial inputs.
Update policy: Reviewed when formulas or official dependencies change.
Scope: Market-neutral small-business planning using your own assumptions.
1. Formulas and units
expectedMonthlyPlanCash = monthly price ร sum of 12 retained sharesWhere
- monthlyPrice
- Monthly price (currency units on one consistent basis)Source: Business record
- expectedMonthlyPlanCash
- Expected monthly-plan cash (money)Source: Calculated output
expectedMonthlyPlanContribution = monthly cash after fees โ retained service cost โ acquisition costWhere
- monthlyServiceCost
- Monthly service cost (currency units on one consistent basis)Source: Business record
- acquisitionCost
- Acquisition cost (currency units on one consistent basis)Source: Business record
- expectedMonthlyPlanCash
- Expected monthly-plan cash (money)Source: Calculated output
- expectedMonthlyPlanContribution
- Expected monthly-plan contribution (money)Source: Calculated output
annualPlanUpfrontCash = monthly price ร 12 ร (1 โ annual discount)Where
- monthlyPrice
- Monthly price (currency units on one consistent basis)Source: Business record
- annualPlanUpfrontCash
- Annual-plan upfront cash (money)Source: Calculated output
expectedAnnualPlanCash = annual upfront cash ร (1 โ annual refund rate)Where
- annualRefundRate
- Annual refund rate (decimal rate)Source: Business record
- annualPlanUpfrontCash
- Annual-plan upfront cash (money)Source: Calculated output
- expectedAnnualPlanCash
- Expected annual-plan cash after refunds (money)Source: Calculated output
expectedAnnualPlanContribution = expected annual cash after annual payment fee โ 12 months of service cost โ acquisition costWhere
- acquisitionCost
- Acquisition cost (currency units on one consistent basis)Source: Business record
- expectedAnnualPlanCash
- Expected annual-plan cash after refunds (money)Source: Calculated output
- expectedAnnualPlanContribution
- Expected annual-plan contribution (money)Source: Calculated output
annualContributionDifference = annual contribution โ monthly contributionWhere
- annualContributionDifference
- Annual contribution difference (money)Source: Calculated output
Money inputs and outputs use the currency selected in the scenario without changing the canonical methodology. Rates, margins, utilisation and buffers are entered as percentages and converted to decimal values for calculation.
2. Worked example
Input assumptions
Worked values below come from the same registered engine and visible default assumptions.
Calculation and outputs
Example
Worked values below come from the same registered engine and visible default assumptions.
- Expected monthly-plan cash
- 1,200.00 currency units
- Expected monthly-plan contribution
- 824.00 currency units
- Annual-plan upfront cash
- 1,080.00 currency units
- Expected annual-plan cash after refunds
- 1,080.00 currency units
- Expected annual-plan contribution
- 707.60 currency units
- Annual contribution difference
- -116.40 currency units
The exact engine-derived outputs are shown in the labelled rows below.
Interpretation
Use the contribution difference alongside cash timing; upfront annual cash is not the same as recognised revenue or earned profit.
3. Validation and boundary checks
- Exactly 12 finite non-increasing retention shares are required between 0% and 100%.
- Annual discount, annual fee and monthly fee rates must be finite and remain below 100%.
- Annual upfront cash is derived once from monthly price ร 12 ร (1 โ annual discount).
- Annual contribution always subtracts 12 months of service cost, including at a 100% price refund.
- Contribution difference reconciles annual contribution less retention-weighted monthly contribution.
4. Assumptions and source classification
- Retention weights describe one opening cohort.
- Annual and monthly payment fee rates are separately entered contract assumptions with no provider default.
- The refund rate reduces annual cash, not the assumed 12 months of service delivery; cancellation timing is not modelled.
This planner has no current policy-data dependency. Its commercial assumptions are user supplied. Registered family-level regression suites exercise the shared business-logic engine and worked-result reconciliation.
5. Limitations
- The owner and embedded discount module are planning comparisons, not revenue-recognition or contract advice.
- It does not replace financial, accounting, tax or legal advice.
This is educational decision support, not tax, accounting, legal or financial advice. Check the treatment of your actual transactions under the rules that apply to your business and seek qualified advice where appropriate.
6. Update and evidence policy
Registered family-level suites test formula invariants and example reconciliation; the release ledger records that coverage without claiming a separate oracle for every line of public copy. There is no official threshold or benchmark to refresh for this planner. Commercial inputs remain user-supplied because they vary by business and contract.
Change history
- : Initial public release of the planner and methodology after pre-launch calculation, content, source and interaction review.
Related reading
Guides to interpret the decision and its assumptions.
- Annual vs Monthly Plans: Cash, Discount and Retention
Compare annual and monthly plans on aligned price, cash timing, obligation and retained-cohort assumptions.
Read guide