Act on the result
Confirm the labour and vendor costs assigned to support before changing service scope, staffing or plan pricing.
Educational only: Business decision support, not accounting, tax or legal advice.
Privacy: No account is required. Tool inputs and results stay in this browser. Anonymous categorical usage analytics send only governed page, tool, cluster and action identifiers; tool inputs and results are never sent. Error monitoring is disabled. Optional saved state stays only on this device.
Update policy: Reviewed when formulas or official dependencies change.
Scope: Market-neutral small-business planning using your own assumptions.
What this planner helps you decide
Best for
Subscription businesses allocating support cost across active accounts and handled tickets.
Outputs
Total support cost, support cost per active account and support cost per handled ticket.
Start here
Use one support period, then enter labour hours, loaded rate, tools, accounts and tickets from the same records.
Use a different tool when: Do not use this to find when retained monthly contribution recovers customer onboarding and acquisition cost; use Customer Onboarding Payback Planner for that decision. Use this tool to allocate support labour and vendor cost across active accounts and handled tickets.
Cash & growth
Support Cost per Account: total support cost
Total support cost, support cost per active account and support cost per handled ticket.
Amounts use the same currency as your inputs. No currency conversion is performed.
Subscription economics assumptions
Use one consistent cohort, period, currency and tax basis.
Your numbers stay in this browser
Support time assigned to this account cohort and period.
Labour cost per support hour, including the costs you choose to allocate. Use one consistent currency, tax and period basis.
Support software and vendor cost assigned to the same period. Use one consistent currency, tax and period basis.
Whole active accounts served in the same period.
Whole support tickets handled in the same period.
Decision result
All outputs come from the registered exact subscription engine.
- Total support cost
- 6,000.00
- Support cost per account
- 60.00
- Support cost per ticket
- 30.00
| Measure | Value |
|---|---|
| Tools and vendors | 1,000.00 |
| Total support cost | 6,000.00 |
| Cost per account | 60.00 |
| Cost per ticket | 30.00 |
Scenario comparison
Each row names the assumption axis changed from the baseline.
ScenarioResultDifference
Entered scenario60.00Baseline
Lower Active accounts66.67Not available
Higher Active accounts54.55Not available
Save these results, change an input, then compare the updated figures with this baseline.
The baseline is temporary in this tab and is not added to shared scenario links or generated reports.
Calculation details
View calculation detailsView the formulas and inputs used for these results.
Total support cost
Total support cost
support hours × loaded labour rate + tools and vendors6,000.00Result6,000.00
Uses user-entered subscription economics on one consistent cohort, period and currency basis. The engine retains raw precision; display formatting does not feed calculation.
Support Cost per Account Planner formulas →Inputs used by these formula steps
- Total support costSupport Labour Hours
- 100
- Total support costLoaded Labour Rate
- 50
- Total support costTools And Vendors
- 1,000
- Total support costActive Accounts
- 100
- Total support costTickets
- 200
Support cost per account
Support cost per account
total support cost ÷ active accounts60.00Result60.00
Uses user-entered subscription economics on one consistent cohort, period and currency basis. The engine retains raw precision; display formatting does not feed calculation.
Support Cost per Account Planner formulas →Inputs used by these formula steps
- Support cost per accountSupport Labour Hours
- 100
- Support cost per accountLoaded Labour Rate
- 50
- Support cost per accountTools And Vendors
- 1,000
- Support cost per accountActive Accounts
- 100
- Support cost per accountTickets
- 200
Support cost per ticket
Support cost per ticket
total support cost ÷ handled tickets30.00Result30.00
Uses user-entered subscription economics on one consistent cohort, period and currency basis. The engine retains raw precision; display formatting does not feed calculation.
Support Cost per Account Planner formulas →Inputs used by these formula steps
- Support cost per ticketSupport Labour Hours
- 100
- Support cost per ticketLoaded Labour Rate
- 50
- Support cost per ticketTools And Vendors
- 1,000
- Support cost per ticketActive Accounts
- 100
- Support cost per ticketTickets
- 200
Inputs used
- Support labour hours
- 100
- Loaded labour rate
- 50
- Tools and vendor cost
- 1,000
- Active accounts
- 100
- Handled tickets
- 200
Open this calculator with preset values
This calculator supports documented, shareable scenario URLs. Compatible assistants and applications can construct links using the parameters below.
Scenario links contain only allowlisted numeric and closed-choice inputs shown in the URL; Margin101 excludes free text and identifying fields. Anyone you share the URL with can read those numbers, so do not include private or identifying data.
| Parameter | Meaning | Unit | Allowed values | Presence | Default |
|---|---|---|---|---|---|
| activeAccounts | Whole active accounts served in the same period. | active accounts/selected period | 0 to 100000000 | Required | 100 |
| loadedLabourRate | Labour cost per support hour, including the costs you choose to allocate. Use one consistent currency, tax and period basis. | currency units/support labour hour | 0 to 10000000 | Required | 50 |
| supportLabourHours | Support time assigned to this account cohort and period. | support labour hours/selected period | 0 to 100000000 | Required | 100 |
| tickets | Whole support tickets handled in the same period. | handled tickets/selected period | 0 to 100000000 | Required | 200 |
| toolsAndVendors | Support software and vendor cost assigned to the same period. Use one consistent currency, tax and period basis. | currency units/selected period | 0 to 10000000 | Required | 1000 |
Support Cost per Account: total support cost
Use the per-account and per-ticket results to understand the entered allocation, not as an industry efficiency benchmark.
Formula summary
- Primary formula
- total support cost = support labour hours × loaded labour rate + tools and vendors
Data used here
- The estimate uses your inputs and the general business formula documented in the methodology.
Decision checks
Stress-test the decision
Retest a lower active-account count and higher support hours while keeping every record on the same period basis.
When this estimate can be misleading
- Loaded labour and allocation scope are user records, not an accounting classification.
- No support-efficiency benchmark is embedded.
- Use one consistent cohort, period, currency and indirect-tax basis.
- This is educational decision support, not financial, tax, legal or accounting advice.
- Use the per-account and per-ticket results to understand the entered allocation, not as an industry efficiency benchmark.
Educational estimate, not advice. See all assumptions & limitations →
Related reading
Guides to interpret the decision and its assumptions.
- SaaS Unit Economics: Contribution, CAC, Churn and Cash
Connect contribution, acquisition cost, retention and cash timing while keeping cohort and horizon boundaries explicit.
Read guide
Frequently asked questions
How do I allocate support labour and vendor cost across active accounts and handled tickets?
Confirm the labour and vendor costs assigned to support before changing service scope, staffing or plan pricing.
Which planning assumptions should I stress-test?
Compare a plausible alternative scenario and verify the decision-critical assumption that changes the plan most.